With more than 550,000 apps, finding the right app in Apple's App Store (s aapl) can be a challenge for some. Though the App Store is still ahead of rival Android Market (s goog) in discovery features, Apple clearly sees a need to ramp up and improve the way it helps consumers pick through its growing collection of apps. That's what's behind the acquisition Thursday of Chomp, an app discovery engine that helps users search for apps on iPhone, iPad and Android devices.
